On the front of the bar it quotes "Eating this chocolate saves trees", intrigued? I was.....so after eating the chocolate I read the inside of the wrapper. Inside it stated that if you went to their website which is in partnership with the World Land Trust and enter your code you could track the tree that you saved by buying the chocolate.
So this morning off I went to www.organicmeltdown.com and registered my details and code. I watch two very sad video clips of the rainforest's in Ecuador and found on google maps where my tree is. It is situated near Rio Chico which is in between Ambato and Puyo. The proceeds from the chocolate bar are donated to the World Land Trust so technically both Jane and I saved the tree together.
Their goal is to save 5 million trees in Ecuador by 2012, that's a lot of chocolate bars. I'm sure I can help a little by eating a few more ;) Their website is definitely worth checking out, there is a lot of information on the World Land Trust and the work they do, including working with the Happy Charitable Trust, the rainforest's in general and all the beautiful plants and animals that reside there.